Trader Joe’s Pesto and QuinoaPosted: December 16, 2014 Filed under: Condiments, Quinoa, Trader Joe's Brand | Tags: 2 stars, italian food, pesto, quinoa, trader 16 Comments
Look, I know quinoa is enjoying something of a heyday, the likes of which has been unprecedented since the ancient grain was originally introduced as a staple of the human diet in 5,000 BC, but there are certain applications of it which are bound to make even the hippest vegetarian blink. I’ve calmly accepted quinoa in my salads, my “chicken”, and even in my sushi. But quinoa in my pesto? That’s a development that begs further inquiry.
Quinoa was originally cultivated in the Andes region of South America since the rise of civilization there. However, since it’s uptake by the incessant marketing machine in the mid 2000’s, quinoa has been trumpeted as a superfood for it’s many healthsome properties – some certified, some merely alleged – and introduced into practically any food product in need of a sales boost.
What is absolutely true is that quinoa is a gluten-free grain, and is relatively protein rich. Given that both these qualities dovetail nicely into the culinary trends of the day, its recent, widespread popularity should probably not be a surprise. It is notable however. Since 2006, the price of quinoa has tripled on the market even as crop production has nearly doubled world wide – and in 2013 no lesser body than the United Nations itself declared it the “International Year of Quinoa”. They had a logo and everything.
While the sudden rise of quinoa from obscurity to mainstay may sound unusual, it’s not alone. In fact pesto – yes the very pesto in this quinoa and pesto sauce – shares a very similar original story. Pesto may not have a pedigree that stretches back thousands of years, like quinoa, but it’s a lot older than you might think. The first bowl of pesto was found on the table of the ancient Romans who ate a paste of crushed herbs, garlic and cheese. As they conquested into northern Italy/southern France, the basil that grew there was introduced into the dish – resulting in the pesto we know and love today. And then nothing happened for two thousand years. Despite the fact that pesto took it’s fully mature form sometime before the birth of Christ, it was largely unknown out of the rustic Mediterranean regions where it sprang into existence.
Not until 1863 is the first recipe for pesto recorded, and it is not until nearly a hundred years after that, in 1946, that the first pesto recipe shows up in America. Even then, pesto continued to languish in relative obscurity until the 1980’s, when it started to be adopted into Italian cuisine on a wide scale.
So why combine these two long overlooked food items into one condiment? Why did Trader Joe’s bother to make Pesto and Quinoa?
When you try it, the first thing you’ll notice is that they might as well have called it pesto with quinoa, instead of pesto and quinoa. The point being that this is a pesto sauce, first and foremost, with the quinoa making a very meager impact on the overall dish.
Apart from the quinoa, this is a standad pesto recipe – filled with plenty of basil, oil and grated cheese. What it doesn’t have, however, is any pine nuts. In place of that crunchy nuttiness you get the squishy nuttiness of lots and lots of quinoa. This makes the pesto taste more or less like any other pesto you’ve had from a grocery store, even if it looks very very different. There’s so much quinoa in this pesto that it’s far and away the first ingredient. When you unscrew the lid you’ll see a load of quinoa, sprouts and all, staring back at you. If you can get over the somewhat unsettlingly different appreance, you’ll find that this pesto works just like the regular stuff – you can add it easily to pasta, chicken, fish or salads for that big sloppy kiss of savory basil. Just don’t expect it to spread quite like regular pesto. The quinoa makes it much lumpier than a normal pesto, and requires a little extra finesse on the part of the eater.
While that’s all well and good, it does make you wonder why Trader Joe’s bothered to make this stuff at all. There isn’t any real difference in the calorie or fat content between this and ordinary pesto. While I enjoyed it on a variety of meals, I didn’t enjoy it any more than I would have any other pesto. And with the slightly unappealing look and unweildly nature of the quinoa, there really isn’t any need to get it again. I’m glad TJ’s discovered a tasty Peruvian pesto, I’m just not so sure why they wanted to pas it along to all of us.
Would I Recommend It: No, I don’t think so.
Would I Buy It Again: Nope, no need.
Final Synopsis: Pesto with a bunch of quinoa in it tastes just like pesto without quinoa in it. So why bother?