Trader Joe’s Coffee a Cocoa
Posted: April 10, 2014 Filed under: Chocolate, Coffee, Trader Joe's Brand | Tags: 2 stars, coffee, coffee and cocoa, trader joe's coffee, trader joe's coffee and cocoa, trader joe's mocha 5 CommentsI was really excited for Trader Joe’s Coffee a Cocoa to work out. On paper this sounds like a dangerously brilliant idea – combining a dark roast coffee with powdered cocoa to make a quick brewing mocha. Read the back of the can and you’ll get even more excited:
“You could go out and pay for a mocha, but with Trader Joe’s Coffee a Cocoa you can make one – without any added sugars – right in your own kitchen.” The label goes on to reference the use of “chocolate fudge oil” and uses the word “choco-riffic”
Sounds pretty dang good, right? Maybe like a mixture of hot chocolate and dark coffee? Oh, if only. Sadly I found this coffee to be nothing of the sort.
The last time I reviewed a Trader Joe’s coffee product it was the incredible Cold Brewed Coffee Concentrate. I might be all but untrained in the art of understanding and appreciating coffee, but even I was blown away by that coffee’s mellow, smooth taste and convenience. As a rule, I try to avoid reviewing those things which have a vociferous armchair expert culture built up around them (wine, beer, cheese, etc). This isn’t so much out of fear of looking foolish in public so much as a desire to avoid being yelled at by indignant pundits. Nevertheless, bouyed up by the success of the cold brew concentrate, and the promise of numerous cups of rich mocha, I seized this can of grounds and took it home.
To my dismay, I discovered that this coffee is not at all what it appears to be. I suppose I should have been tipped off by the “No sugar added” bit in the description above.
The thing that I seem to always forget about chocolate, is that in it’s natural state it is inedibly bitter. Even an three quarters pure bar of chocolate is more like chewing on bark than enjoying a nice piece of confection. Chocolate needs a least a little sugar to taste good at all, and possibly some cream mixed in as well depending on your taste. Without any sugar added, you have nothing to protect you from the bitter, mouth curdling tannins. It’s like Trader Joe’s asked itself the question, “How can we make something even more bitter than straight, dark roasted coffee? We’ll add, 100% dark, bitter baking chocolate – of course!”
It’s a strange question and not one I feel need to be answered. All would be forgiven, of course, if the brew actually had a chocolaty taste too it. Shockingly, it doesn’t. Not a traditional mocha taste, at any rate. If you’re expecting the mocha brewed by this mix to be anything like a mocha you’d pick up at your corner coffee shop, you need to re-calibrate your expectations. There is a chocolate taste present in the coffee, technically, but it’s much more akin to the chocolate tones you might be told to expect in a beer or a wine. Think subtle hints of chocolate that emerge from a lingering undertone, not a tasty chocolaty infusion.
This is doubly strange considering that the cocoa is paired with the above mentioned “chocolate fudge oil”. This sounds utterly delicious on paper, but when I say the phrase out loud it sounds terribly wrong. Fudge oil? How does one get oil from fudge? Is someone loading baskets of raw fudges into a fudge press somewhere? The answer might very well be yes. Google turns up frighteningly few results regarding “fudge oil”, outside of opportunistic recipe sites that seize desperately on that rich search term.
The best I could dig up was a brief e-mail from Trader Joe’s Customer Support stating the following:
“The ingredient ‘Chocolate Fudge Oil’ used in our Trader Joe’s Coffee a Cocoa is a natural oil that is derived from cocoa in a fudge form.”
Is this the same thing as cocoa oil? I simply do not know. Mysterious ingredients aside, Trader Joe’s Coffee a Cocoa is a straight coffee and nothing else. Could you make a resonable mocha out of it if you added some cream and sweetener and chocolate. Sure, but that defeats the point, doesn’t it? Come to this product if you’re looking for yet another subtly flavored medium-dark roast coffee. Those seeking something sweeter should stay away.
The Breakdown
Would I Recommend It: Not if you’re looking for a mocha. Yes, if you just like coffee.
Would I Buy It Again: I don’t drink much of either mocha or coffee, so probably not.
Final Synopsis: A totally acceptable medium-dark roast coffee misleadingly presents itself as a mocha.
Trader Joe’s Wasabi Mayonnaise
Posted: April 8, 2014 Filed under: Condiments, Spreads | Tags: 4 stars, horseradish, horseradish mayo, mayo, Trader Joe's Brand, Wasabi, wasabi mayo 2 CommentsI was truly surprised when I saw Trader Joe’s Wasabi Mayonnaise. I suppose it’s quite provincial of me to be surprised by flavor tweaks to traditionally mundane condiments, it is, after all,the year two thousand and fourteen, miracles abound. I have, for instance, in my cupboard this very minute a bottle of balsamic vinegar infused ketchup from Heinz, of all people, and a plastic canister of PB2. In the face of that mixing a bit of powdered horseradish in with a ubiquitous and world famous emollient in desperate need of reinventing itself is practically child’s play.
Nevertheless, I was surprised. Wasabi mayonnaise is a very clever update on everyone’s favorite egg-based salad dressing and sandwich spread. I’ll cut right to the chase here, because we have plenty to get to today. Trader Joe’s Wasabi Mayonnaise is an excellent tool to have in your condiment tool box. It does everything that regular mayonnaise does just as well, plus it adds an extra dimension of bold spice to the mix. The mayo is thick, smooth and creamy – perfect for adding a savory skim of fat to food that are otherwise too healthy for their own good. Only a single quibble, and that’s that it’s a rather oily mayonnaise. That’s certainly not a deal breaker, just be prepared for it.
That leads us to the wasabi side of the mayo. The spiciness here is well balanced, it provides a mild kick in small amounts and a bigger one if you really lay it on, but make no mistake, this is a mayonnaise not a horseradish spread. You’re never in danger of burning your sinuses out of your head, though they might get a little wake up call.
Of course, there’s the small problem that our wasabi mayonnaise doesn’t actually have any wasabi in it. Or, more accurately, it has very very little wasabi in it, way down at the very end of the ingredient list below the spinach powder food coloring. When you have less wasabi in your wasabi mayo then you have artificial coloring, you might want to consider a different name, TJ.
Actually, as much as I’d like to condemn Trader Joe’s for barely putting any wasabi in their wasabi mayo, that’s simply the way it goes. Choose any wasabi product from your supermarket shelf and check out the ingredient list. 99 times out of 100, you won’t find any actual wasabi in the product. Real wasabi is difficult to grow – it can take up to two years to grow a mature wasabi root, and once mature it can only be harvested once. As a result, real wasabi is quite expensive – much more expensive than the simple combination of common horseradish, mustard and food coloring that almost everyone, Trader Joe’s included, uses in it’s place. It’s actually to TJ’s credit that they throw a token amount of real wasabi in here. Many less scrupulous wasabi providers (including, in all likelihood, your favorite sushi restaurant) settle for the cheap, horseradish-based variety that lacks any real Japanese wasabi what’s so ever.
Outraged? Maybe you should be – although you better check to see if you can afford real wasabi prices, currently about $20 for 2 oz. A better question might be, what’s the difference between real wasabi and this substitute? The answer seems to be not a lot. Those who know report that real wasabi is hotter with a sweeter finish. The sort of thing a real gormund might insist on, but which is probably wasted if it’s just being mixed in with a bunch of mayo anyways.
If you an get over the subterfuge and misdirection, Trader Joe’s Wasabi Mayonnaise is still a quality mayo with a lot of flavor, and one that you won’t regret buying at the much more reasonable price of $6.99 for a 12 oz. a jar.
The Breakdown
Would I Recommend It: Yes, this is a tasty twist on mayo.
Would I Buy It Again: I don’t use a lot of mayo, but if I was going to buy some I’d probably buy this.
Final Synopsis: A flavorful mayo balanced perfectly between spiciness and creaminess.
Trader Giotto’s (Trader Joe’s) Gnocchi Alla Sorrentina
Posted: April 3, 2014 Filed under: Basil, Frozen Food, Pasta, Spices, Trader Joe's Brand | Tags: gnocchi, marinara sauce, pasta, potato gnocchi, sorrento style gnocchi, trader giotto's, Trader Joe's 6 CommentsToday we follow up mochi with gnocchi.
Our good friend, mysteriously ethnic Trader Giotto has show up again, and he has brought us Trader Joe’s Gnocchi Alla Sorrentina. As a well-meaning carb avoider, gnocchi is a relatively unknown dish to me, let alone gnocchi that has some rather daunting appellations appended to it. In layman’s terms, Gnocchi Alla Sorrentina, or Gnocchi in the style of Sorrento, is a baked potato gnocchi (or in this case, a semolina, durham wheat and potato gnocchi) served with marinara sauce and mozzarella cheese.
Gnocchi, with it’s silent “g”, non-standard pronunciation, and strong resemblance to grubs has always seemed to me a strange and forbidding pasta dish – nothing like that friendly old goof spaghetti and his wacky cousins (fettuccine, linguine – even that lumbering yokel zitti). I was doubly hesitant to give this gnocchi a chance because of it’s residency in the frozen food section. I’m willing to give even the most outlandish fusilli a chance, but as soon as your pasta needs to be frozen I start to get wary. This wariness was not much alleviated when I poured out the contents of the bag – the gnocchi were rock solid and the marinara sauce and mozzarella cheese came out as big frozen discs, almost as if slices of frozen salami had been tossed in with the pasta. It was therefor a complete shock and surprise when this stuff came out of the microwave hot, steaming and perfectly delicious.
The marinara and cheese sauce is pretty good – the tomato taste is rich, strong hints of basil are present throughout, and the cheese is present but not overwhelming. It’s a nice sauce and it serves the gnocchi well, but the star of the show is really the gnocchi itself.
A common problem with gnocchi, or any type of doughy lump, is that it’s easy to make them too dense, either by compressing the gnocchi too much, or simply getting the recipe wrong. Trader Joe’s Gnocchi Alla Sorrentina get the formula exactly right – the gnocchi are pillowy and pleasantly yielding without giving up body or heft. You can enjoy the hell out of these straight out of the bag, like I did, or dress it up with your own concoction of condiments and accoutrements. In fact, you should feel free to dress it up, as the bag of pasta and cheese somehow only clocks in at 510 calories for the entire one pound bag. That seems practically impossible, but is evidently true.
In any case this is a simple, cheap and easy to cook dish that could stand in for your kid’s Spaghetti O’s as easily as it could compliment your next bit of fine Italian cooking.
The Breakdown
Would I Recommend It: Absolutely, there really aren’t any downsides to this dish.
Would I Buy It Again: Even someone as afraid of carbs as myself might pick this up again.
Final Synopsis: Excellent gnocchi that are as good as they are easy to make.
Trader Joe’s 12 Mushroom Mochi Potsticker Dumplings
Posted: April 1, 2014 Filed under: Frozen Food, Mushrooms, Trader Joe's Brand | Tags: chinese dumplings, chinese food, japanese food, mochi, mushroom, mushroom dumplings, potstickers, Trader Joe's 4 Comments
Trader Joe’s you simply never cease to amaze me. Although we may fight from time to time, such as when you mix kale and soybeans, you never fail to bounce right back and deliver something both shockingly clever or shockingly tasty. In this case, Trader Joe’s 12 Mushroom Mochi Pot Sticker Dumplings is both.
What Trader Joe’s has done here is something unprecedented, bold and iconoclastic. They’ve taken an ordinary mushroom dumpling, a classic of Chinese cuisine, and remade it with a touch of a Japanese style. Chinese dumplings, classic potstickers, are traditionally made with thin, translucent wrappings made of flour and water. Trader Joe’s has kept the interior stuffing, but replaced the exterior wrapping with the marvelously soft, chewy and malleable mochi.
For those of you know don’t know, and I hope that is very few of you, mochi is a type of dough made by pulverizing cooked rice over and over until, taffy like, it melds into a sticky, chewy, gooey blob. It’s a food that’s long been an integral part of Japanese cuisine – sometimes eaten by itself, sometimes as the delicious delivery system for a lump of sweet bean paste, sometimes (and most commonly in the States) as the elastic casing for a ball of ice cream.
What Trader Joe’s has ingeniously done is to divorce the mochi of it’s sweet innards and replace them with a savory mushroom filling. The result is a dumpling unlike any you’ve ever tasted. In fact, the pairing is so unorthodox that I don’t blame TJ’s for giving them such a long and unwieldy moniker as “Mochi Potsticker Dumplings”. There’s simply no easy description for such a unique dish.
The result of this combination the best of both worlds – a lovely, chewy yielding exterior that gives way to a traditionally Chinese mushroom center, a mixture of Wood Ear and Shiitake mushrooms, carrots, bamboo shoots, and oyster sauce. The mushroom filling is loose, and relatively small in comparison with the thick mochi walls, but still full of savory flavor and entirely tender.
A quick trip to the microwave renders each little mochi dumpling wonderfully warm and soft. Sitting down and eating these little, pale orbs of pert dough is a tactile pleasure as much as a culinary one. The mochi extends and snaps with just the right viscoelastic properties – a delight of texture, taste and tensile strength.
We’ve talked before about TJ’s tendency to append weirdly specific numerals to to the front of their products, so I won’t get into it again here. I’m pretty much against it in every case, except where the number can only be expressed in scientific notation. However, these mushroom mochi are so delightful that they rise far above their mundane numbering. Simply put, if you’re looking for an elegant and intriguing Asian side, these mushroom mochi dumplings won’t disappoint.
The Breakdown
Would I Recommend Them: Yes, to explore the intriguing recipie if nothing else.
Would I Buy Them Again: Yes, this is some of the best mochi I’ve had in years.
Final Synopsis: A hybrid Japense-Chinese dumpling that satisfies the senses.
Trader Joe’s Kale and Edamame Bistro Salad
Posted: March 27, 2014 Filed under: Kale, Salad, Trader Joe's Brand, Vegetarian | Tags: Edamame, kale salad, soybeans, trader joe's salad 24 CommentsWell, it happened – a fall from grace I never saw coming. After and unending streak of not just good, but down right delicious salads, Trader Joe’s has finally served up a stinker. A salad that’s not just kind of bad, or hard to get down, or somewhat unpalatable. No, I found Trader Joe’s Kale and Edamame Bistro Salad actually inedible. Inedible! There’s almost nothing from Trader Joe’s I’ve found inedible – and that’s coming from the guy who actually finished off Trader Joe’s gelatinous Shrimp Nuggets. I’ve even managed to finish of things I don’t like (like that tub of marinated beets). But with this salad I just couldn’t do it, and it wasn’t for lack of trying either. I really wanted to like this salad. Salad is one of my favorite foods in the world. For me, discovering a new salad is like unearthing a small, rare treasure. How could this have happened?
Before I launch into my criticism here, I’m perfectly willing to admit that it’s probably my fault that I didn’t enjoy this salad. Trader Joe’s has such a stellar record with their salads that it’s hard for me to accept that they could put out one so completely unpalatable. The far more likely scenario is that I’m an uncultured heathen whose crude taste buds failed to appreciate the higher art the salad was devised by. I’m fully expecting to see some resounding condemnations of my review in the comment section and, frankly, I welcome them. I’d rather live in a world where I’m a confused nitwit than a world where Trader Joe’s puts out lame salads.
Okay, so on to the salad.
It’s awful, guys. Nothing in it really seems to work. I should have maybe been tipped off to this by the name – a combination of kale, soy beans, and sweetened cranberries just sounds like trouble. On the other hand, there’s nothing about roasted squash, quinoa and wheatberries that sounds like they’d be particularly delicious and I enjoy that salad so much that I’m actually eating it now, as I type this.
The first problem with the Kale and Edamame sald is, I think, the kale. There’s no other green in the salad but kale. I like me some kale in my salad – I loved TJ’s Cruciferous Crunch for exactly that reason – but kale needs to be used sparingly. It’s wonderful for texture and body, but when you make your salad out of nothing but kale, like TJ’s did here, it feels like you’re eating a pine tree from the tip down.
If you can get past the kale, you’ve still got to deal with the gangs of edamame soybeans, cranberries, grape tomatoes and scallions. These tastes just simply did not go together well for me. The sweetness of the cranberries fought against the waxiness of the beans, and the scallions practically reeked, overpowering the other tastes. The big, button-sized beans and whole tomatoes didn’t help either, it just made it so I had to take lots of giant mouthfuls.
Finally, and perhaps worst of all, was the salad dressing. The package bills it as a lemon herb dressing, and I had hope for it. The dressing looked thick and creamy perhaps, I reasoned, it would have just the right flavor to balance the rest of the salad’s intense elements. Sadly, it did not. The lemon herb dressing lacks sweetness, or tanginess or depth. What it delivers seemed more like mustard to me than anything – harsh and astringent, clashing with everything else in the bowl.
It was after the addition of the dressing, when I found myself sitting there chewing a huge mouthful of chopped kale covered with lemon juice and pungent herbs, that I simply put the fork down. I couldn’t go on. I need at least one good element in a food to muscle my way through it, one ray of light. In the case of Trader Joe’s Kale and Edamame Salad I couldn’t find any.
The Breakdown
Would I Recommend It: No, just no.
Would I Buy It Again: It was such an unpleasant experience that I might have to get it again, just to convince myself it was real.
Final Synopsis: Trader Joe’s worst salad.
Trader Joe’s Matcha Green Tea Latte Mix
Posted: March 25, 2014 Filed under: Drinks, Kosher, Tea, Trader Joe's Brand | Tags: gree tea powder, green tea latte, matcha powder, Trader Joe's, trader joe's matcha latte 13 CommentsWow, guys – I could not have been more shocked when I saw Trader Joe’s Matcha Green Tea Latte Mix on the shelf the other day. There it was, just as I had envisioned it, the elegant solution I had lambasted TJ’s for overlooking the first time around.
If you missed it, Trader Joe’s first take on powdered green tea mix was the oh-so-close-but-oh-so-very-far Tropical Sweetened Matcha Green Tea Mix. It was a perfectly serviceable instant tea mix, ruined beyond the point of salvage by the addition of indefinably generic “tropical” flavors that were cloyingly sweet and rather revolting. This time around, it looked like Trader Joe’s decided to leave out the “tropical” and the “sweetened” and just give us a elegant, refined, affordable tin of instant matcha green tea.
Or did they?
The sad fact is, we have been duped again. At least TJ”s “tropical sweetened matcha” sounded unappealing. This new Matcha Green Tea Latte sounds and looks delightful, then it kicks you in the butt and pees in your mouth.
Where Joe went wrong the first time around was with the heaping spoonfuls of sugar they ladled into the otherwise refined and subtle green tea mix. For some reason, they decided to do the exact same thing again. Let’s check out the label: ingredient number one, cane sugar. In this case, that means a hefty 18 grams of sugar per three tablespoon serving.
“Oh, only eighteen?” I think I hear someone saying, “Well that’s not so bad, is it?” Oh, I don’t know, why don’t we compare that to an equal quantity of pure sugar. Three tablespoons of 100% golden brown cane sugar weighs in at 28 grams of sugar. We can do a little bit of factoring and determine that our matcha mix is about 66% sugar, and 33% tea and other stuff. That other stuff, by the way, shouldn’t be overlooked either. Of our remaining 33%, “tea” places third behind two other ingredients – coconut oil (#2) and good old fashioned maltodextrin (#3).
As long as we’re hanging out back here in the nutrition facts, we might cast an eye to the calorie content. There are 105 calories in 3 tablespoons of pure sugar, and 160 calories in 3 tablespoons of TJ’s matcha mix. How’d they manage to be more caloric than pure sugar? Why, with all the added fat of course – 10% of your daily fat in take in each serving. “What’s fat doing in my powdered tea mix”” you might very reasonably be wondering. Why, ruining it of course!
When Trader Joe’s left the word “sweetened” out of the product name, I foolishly assumed that it wouldn’t be sweetened. My mistake. What I should have been focusing on instead was the word “latte” which slipped in there. A latte, as we all know, is a beverage that has been mixed with milk – usually frothy, steamed milk, but in this day and age it gets applied rather more liberally than that. For instance, Trader Joe’s is using it here to refer to powdered milk mixed with sodium caseinate, a milk protein derivative. Technically, infinite shelf life powdered milk substitute counts as real milk. In reality, however, your green tea latte will taste less like a real latte and much more like tea with a whole ton of non-dairy creamer dumped all over it.
Overall Trader Joe’s Matcha Green Tea Latte Mix is just a rather unappealing product. I’ve said it before, and I’ll say it again – there’s plenty of room out there for a simple powdered green tea mix, and deep down under all the nonsense at play here there’s a core of a nice matcha. Unfortunately it’s adulterated beyond the point of wasting your time or money on.
Trader Joe’s, I’m not sure who’s asking for this, but please stop listening to them.
The Breakdown
Would I Recommend It: No, please don’t encourage Trader Joe’s to do this again.
Would I Buy It Again: Maybe as a gift for someone I wish ill upon.
Final Synopsis: A perfectly good green tea mix – ruined by too much sugar and artificial creamer.
Trader Joe’s Channa Masala
Posted: March 20, 2014 Filed under: Chickpeas, Frozen Food, Gluten Free, Trader Joe's Brand | Tags: chana masala, chickpeas, garbanzo beans, Trader Joe's Brand, trader joe's indian food 5 CommentsAs promised we continue Frozen Indian Food week with Trader Joe’s Channa Masala. Sure, the name might not be as hypnotically rhythmic and soothing as Aloo Chaat Kati Pouch, but this spicy, tasty, cheap and tangy chickpea dish has just as much to offer on the flavor front.
As you might guess from the above description, this dry and tangy dish comes from the dry and tangy regions of Northern India. Rajistan in the north west of Indian, and the neighboring regions, are dominated by the great Indian Thar Desert and something of the sere nature of this region has permeated the food that comes from here.
The Thar Desert (bordered to the south by the Great Rann of Kutch) is, of course, famous for having the best desert name of all time, just above Gobi and Mojave. The Thar Desert’s other claims to fame, of course, is as the setting for Rama’s attack on Lanka with his army of vanaras, when he and had to use his agneyashtra-amogha to dry up the drumakulya, leading to the creation of the Marukantara, but that may just be my opinion.
At any rate, masala, as we maybe all probably know, is the general South East Asian term for a mixture of spices, while channa, or chana, is the Hindustani word for chickpeas. That, and exactly that, is what you get in Trader Joe’s Channa Masala – a bunch of garbanzo beaans mixed into a sauce of onions, tomatoes, peppers and some usual Indian spices (namely, cumin, fenugreek, tamarind, mango powder and cilantro).
What that means is, you get a damn good side dish with a bunch of different flavors going on. The garbanzo beans cook up in a couple minutes in the microwave, and come out with just the right texture – a nice toothsome bite that is neither too hard nor too mushy. The sauce starts out with a savory, slightly charbroiled taste that gives way to a nice low burn as you eat. Where things start to get a little weird is around the edges of these flavors, where a noticeble, delicate sourness comes in. This hint of sour is the result of the mango powder and tamarind spices, and turns the whole meal into something more considerable than a simple bean side dish.
Trader Joe’s claims they make their Channa Masala from a traditional Indian recipe, and while that’s the sort of claim I usually write off immediately as marketer-speak, it really seems to be the truth in this case. This is a solid, and simple dish perfect for pairing with a more substantial entree – the Aloo Chaat, for example, would give you a complete, rather good Indian dinner in about 6 microwaveable minutes.
The Breakdown
Would I Recommend It: Yes, these are some tasty beans.
Would I Buy It Again: Yes, this is an excellent solution for my go-go lifestyle.
Final Synopsis: A cheap and easy Indian chickpea dish.
Trader Joe’s Aloo Chaat Kati Pouch
Posted: March 18, 2014 Filed under: Chickpeas, Frozen Food, Potato, Trader Joe's Brand, Vegetables, Vegetarian | Tags: kati rolls, trader joe's hot pockets, trader joe's indian food, trader joe's indian street food 5 CommentsAloo chaat kati pouch, aloo chaat kati pouch, aloo chaat kati pouch.
With this new foray into Indian street cuisine, Trader Joe’s hasn’t only delivered another short, sharp blast of tasty and convenient, on-the-go snack food, but also a nearly hypnotic chant that will resonate pleasantly in your brain for days. Go ahead, try saying it out loud a few times. Aloo chaat kait pouch. Aloo chaat kati pouch. Pretty soothing, wouldn’t you say?
One of the charming idiosyncrasies of Trader Joe’s is that, yes, they do have down and dirty, microwaveable bachelor food, but that it’s all Indian for some reason.
I talked a little bit about the myar sack full of bbq’d Punjab Eggplant (quite tasty, by the way), and I’ll probably write about their chaan masala later this week (so, you know, buckle up your seat belts for that). Like most of Trader Joe’s other frozen Indian cuisine offerings, those items are your typical slap-it-in-the-microwave-for-3:00-and-hope-for-the-best style meal. Trader Joe’s Aloo Chaat Kati Pouch takes this level of casual cuisine to a whole new level.
The pouches are, for all intents and purposes, Trader Joe’s high-end, Indian-inspired Hot Pocket. There can be no doubt about this. When you open up the box you get two frozen dough pouches and two cardboard crisping sleeves. The resemblance is shocking. Trader Joe’s must have either spent considerable resources reverse engineering the Hot Pocket formula, or they simply poached top Hot Pocket talent from HotPock Inc. In any case, if you’re an American citizen, this product should be incredibly familiar to you. Simply pop the crisping sleeve in the microwave for three minutes, and you get out a pipping hot “pouch”.
As derivative as the packaging may appear, Trader Joe’s actually has a solid, authentically Indian grounding to spin this approach out of. Kati pouches, or as they’re more generally known, kati rolls, are a food innovation that came out of Kolkata in the 1960’s. Kati is the Bengali word for bamboo skewers. These skewers are colloquially associated with kabobs that would often be rolled up in a paratha (sort of like naan) dough wrap. The wraps caught on, and led to the rise a whole class of kati street food – essentially anything wrapped up in a nice crispy bit of soft, buttery paratha.
While TJ’s might still be open to accusations of biting on Hot Pocket’s style, it’s doing it’s own amazing thing with the taste. Aloo Chaat translates to something like “Street food style potato dish”. What that means is you get a tasty, corriander spiced mash of potatoes, chickpeas and onions, served in a snackable form. Despite the somewhat low-brow connotations of food pockets, Trader Joe’s really goes the extra mile to try and make these hot pouches tasty – including spicing the mixture with dates, shredded coconut, tamarind and even dry mango powder. The result is a slight tang of complex fruitiness that lingers on the edge of the stronger spiced potato flavor. I dare say that if it was served by itself, as a frozen side perhaps, where you would be able to dose it with condiments and seasonings as desired, it would be hard to find fault with this dish. However, constraining it in the pocket takes away something of the elegance of the dish, and limits your ability to add anything to it – forcing you to take it as is.
There’s two ways to look at this. If you’re looking for fine Indian fare, the aloo chaat is probably going to disappoint you when compared to an excellent samosa or chicken masala. If, on the other hand, you’re looking for some quick and easy street food style snacking, this aloo chaat is certainly going to satisfy your taste buds better than the competitors. Overall, it’s an intriguing take on an obscure Indian classic, and a winner in my book.
The Breakdown
Would I Recommend It: If you’re looking for microwaveable on-the-go snacks, this is a winner.
Would I Buy It Again: I usually eat my meals sitting down, so no.
Final Synopsis: A tasty American spin on a fast and easy Indian street food.
Trader Joe’s 14 Shrimp Nuggets
Posted: March 13, 2014 Filed under: Fish & Seafood, Frozen Food, Shrimp, Trader Joe's Brand | Tags: trader joe's shrimp nuggets 10 CommentsTrader Joe’s 14 Shrimp Nuggets is the kind of product that makes you wonder if they really know what they’re doing of there, or if all the strokes of genius are merely the result of haphazard monkey slaps on the proverbial bank of typewriters.
Shrimp nuggets are a strong case for the latter. Let’s start with the words they put right there on the back of the box: “Shrimp Nuggets are filled with large pieces of shrimp bound with shrimp paste.”
Boy, that gets your mouth watering doesn’t it? Shrimp chunks and shrimp paste? I practically feel spoiled. Also, TJ, I love you but you’ve got to realize that specifying the exact number of shrimp nuggets you’re getting does not make it sound any more appetizing.
I get on Trader Joe’s case a lot for products, like their chocolate “nibs”, that are more or less the sweepings of the factory floor repackaged for human consumption. Let’s talk about the positive side first – this is some of the cheapest shrimp around. You can get this 10 oz box of shrimp/shrimp derived product for just $4.99. The flip side of that, of course, is that there’s a reason the shrimp in these nuggets is so cheap. There’s only one thing you chop up and extrude into nugget form, and that’s food products that are too small, imperfect or low-quality to market any another way.
That’s exactly what Trader Joe’s is doing here – chopping up bits of shrimp that would otherwise be, ironcially, too shrimpy to sell in their normal bags. Honestly, I applaud this sort of activity. There was quite the little uproar when videos of the “pink goop” that McDonalds allegedly makes their chicken nuggets from surfaced on the web. Sure, that’s gross. On the other hand, I think we can all agree that chicken nuggets are pretty tasty. If someone figured out a way to make them from what would otherwise amount to organic waste matter, I think they should be applauded for taking Native American traditions to heart and using every part of the beasts they slay.
That brings up back to Trader Joe’s 14 Shrimp Nuggets. If these things were tasty as hell, all would be forgiven and I’d gobble them down by the fistful. The problem is, these shrimp nuggets are not very good.
Here are my two main issues:
- They are really oily.
- Chunks of shrimp embedded in a gelatinous paste has a weird mouth feel.
As far as taste goes, they are pretty much exactly what you would expect – think fish sticks but with shrimp. The trouble is, the only way to bake these up, also like fish sticks, is in the oven. Once you’ve done so, you’ll notice that the nuggets are now sitting in a big puddle of oil. Why? Because of all the palm oil in the bread crumb coating – the same reason these back in a shocking 15 grams of fat per serving. With 3.5 servings per box, that’s 80% of your daily fat intake for the 14 nuggets together.
Point number two is, I hope, pretty self explanatory. The shrimp pieces in these nuggets are large, as promised. However, that makes for an irregular eating experience. Where a chicken nugget or fish stick is homogenous all the way through, these shrimp nuggets are an aggregate of various sized bits of shrimp that make them various squishy and chewy.
If you’re a huge fan of seafood in processed stick or nugget form, these would probably appeal to you, but as far as I can see these shrimp nuggets seem only to exist as an outlet for otherwise unusable shrimp.
The Breakdown
Would I Recommend It: Not really. Not terrible, but not very good either.
Would I Buy It Again: Nope. I like my shrimp intact, thanks
Final Synopsis: Lumps of shrimp in oily nuggets.
Trader Joe’s Cruciferous Crunch Collection
Posted: March 11, 2014 Filed under: Brussles sprouts, Cabbage, Kale, Kosher, Salad, Trader Joe's Brand, Vegetables, Vegetarian | Tags: salad mix, Trader Joe's 33 CommentsThose word geniuses at Trader Joe’s have done it again, by gum! I never thought they’d top Avacado’s Number, and while Trader Joe’s Cruciferous Crunch may not have dethroned my favorite math-pun named guacamole, it comes close. After all, who in this wide world of popular appeal and lowest common denominator chooses to name their product after a tongue-tangling Latinate family? Trader Joe’s, that’s who. Keep up the good work, whoever it was at Trader Joe’s who was in charge of that! Some R&D wonk, maybe!
The Cruciferous Crunch Collection, as is not at all clear from the title, is a bag of shredded kale, Brussels sprouts, green cabbage and red cabbage. It is, in short, the nightmare scenario of every little kid sitting down to the dinner table. Back in the day that would have been me panicking at the site of kale, however since growing to adulthood I’ve developed a certain fondness for robust salads. To the modern day me, this bag of greens is a god send. The texture and heft of your greens are aspects of salads that go criminally under appreciated. Every time you’ve ever sat down do a cold plate of watery iceberg lettuce, someone has taken the texture and heft of their salad greens for granted. The absolute bastards.
Trader Joe’s Cruciferous Crunch mix brings vibrant tastes and textures to your salad, shading the other elements with the nutritious, nutty flavor of kale, the crunch of crisp shredded cabbage, and the dense chewiness of sliced Burssels sprouts. Throwing an handful of two of this mix in with your bed of baby spinach, romaine or, dear I say it, arugula, is the easiest thing you could do to upgrade your entire salad experience.
A word or two must be spared for the outre name of this bag of greens. Cruciferae is the Latin family name for a whole range of of dark, leafy greens – from broccoli to wasabi – and refers to the cross shaped leaves of the plants. Confusingly, cruciferous plants are also known under the more generally used family name brassicaceae, for no good reason other than to make trouble for botanists. I assume Trader Joe’s opted for cruciferous over brassicaceous because it’s marginally easier to pronounce, and because “Cruciferous Crunch Collection” sounds better than “Brassicaceous Bunch Bag”.
In any case, I would certainly assert that the bag is amazingly named, and that if you’re at all a fan of good, satisfying salads this is an essential addition to your fridge’s crisper drawer.
The Breakdown
Would I Recommend It: To salad makers everywhere.
Would I Buy It Again: I already have.
Final Synopsis: An awesome name for an awesome bag of salad greens.



















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